Virgin Australia has launched its new Business Class suites on the Airbus A330 serving the carrier’s domestic Sydney to Perth route. Featuring fully-flat seats, the airline is “setting a new standard in domestic business class around the world.”
The seats, arranged in a 1-2-1 configuration for direct aisle access, are ‘longer and wider’ than any other domestic business class seat in the world and will be available on the airline’s entire A330 fleet by the end of October. It has a length of 80 inches and width of 28 inches when in the bed position and its hammock design means no metal bars for added comfort.
Touted ‘The Business’, offerings include a turndown service with memory foam mattress toppers and high-grade cotton pillows and duvets, privacy screens that slide down and 16-inch touch screens for inflight entertainment. There’s a tablet holder with an additional side console for more workspace and a wealth of space and storage nooks for keeping personal items close-by.
Included in the business class service is a new inflight menu designed by Luke Mangan and is available on-demand served restaurant-style with an ‘express dining’ option for those needing to work or sleep.
In addition, Virgin Australia has collaborated with Nespresso in a world-first partnership providing purpose-built machines designed to address the issues that high-altitude fresh coffee-making poses.
Virgin Australia CEO, John Borghetti in a press release commented, “Today, Virgin Australia has once again changed the game in domestic business class travel.
“In 2011, we brought choice and competition to Business Class in Australia for the first time in a decade. The launch of the Business Class suites today sets a new standard in domestic business class around the world.
“Virgin Australia is committed to maintaining a competitive advantage in customer experience. The new suites are a major product innovation under Virgin Vision 2017 and an important part of our strategy.”
The suites were manufactured by B/E Aerospace, and designed in colloboration with renowned design agency Tangerine London and Virgin Australia Creative Director Hans Hulsbosch of leading brand agency Hulsbosch.